TheDesignerBox
Product Packaging
Industry: Fashion & Apparel
Products/Services: FoldForm Ecom gift box and shipping box, glassine bag
Website: https://thedesignerboxuk.com/
Project Background
When premium menswear retailer TheDesignerBox set out to create a packaging experience as sharp as their style, they came to us to make it happen. Their goal was to build a consistent brand identity across every layer of packaging - primary, secondary, and tertiary - while sticking to their sleek two-colour palette and streamlining the fulfilment process.
Their previous packaging solution fell short, with poor box quality and basic single-colour printing that didn’t reflect the premium nature of their products. With luxury being a core part of TheDesignerBox's brand, it was essential that the new packaging not only looked premium but also felt premium.
Our Solution
We created a standout packaging solutions for TheDesignerBox including a custom corrugated cardboard e-com shipping box and a luxury gift box, both powered by our clever FoldForm structure. This space-saving design makes fulfilment a breeze with quick, easy assembly. From the start, sustainability was a priority. Every element, including the glassine garment bags, is fully recyclable and plastic-free, perfectly reflecting the brand’s eco-conscious ethos.
We worked closely with the client throughout the process, including design, production, warehousing, and stock call-offs for optimised stock control, while also developing a volumetrically optimised e-commerce shipping box for both UK and international delivery, helping to reduce carriage costs without compromising quality.
Results and Impact
Using premium materials, considered design and high-impact print finishes, we developed a cohesive range of packaging that embodied TheDesignerBox's refined aesthetic. Every detail, from structure to surface, was crafted to elevate the customer experience and reflect the sophistication of the brand.
The outcome was a fully tailored suite of packaging that didn’t just meet visual identity guidelines, but amplified them - reinforcing the brand’s dedication to quality, luxury and thoughtful sustainable design.
“The boxes are great, and the colours are perfect!”
